You don't have to pay people to animate static figures unless you can't find what you need within the animation software or from vendors who provide prebaked content for such.   Here's an animation from one of my projects.  Note that you can see people moving and walking around on each floor during the exterior shots, they are the same people you see in the interior shots.  The only rigging necessary is setting walk paths for people who walk, the character definition takes care of the
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